In 1975, SIDAS was established by three ski instructors looking for ways to make skiers’ feet more comfortable. The brand founders decided to make insoles moulded to each individual foot shape to provide more sensation and reduce discomfort inside ski boots. Not having specialised tools to hand, they moulded their first insoles with an oven dish and a cushion! The venture was a success, and so began the company’s long history! Sidas then began to grow rapidly, providing comfort solutions not only for skiing but also other sports such as running, outdoor sports and cycling, and for everyday footwear too. Ten years later, in 1985, Sidas turned its attention to a new market: medical. Using Sidas technology, the company founded the Podiatech brand, offering approved foot professionals solutions for their patients’ feet. For 40 years, Sidas’ growth has been assured by its commitment in different areas: Innovation, Passion and performance, Commitment. Sidas provides solutions for every type of foot and every sport, every day
The history of THERM-IC begins with a declaration of love – to the world’s most beautiful sport: skiing.
Back in the 70s, our founders were tired of hands and feet that refused to stay warm. Being cold is uncomfortable, annoying, painful and it can ruin a perfect day of skiing. So, they developed and improved a heated insole that could be used in any ski boot – or everyday shoe – and the Therm-ic brand was born.
Over the years, Therm-ic has become recognized across the world and our portfolio of patented products for sports and leisure as well as working shoes has grown.
Take a closer look at our history.
